How to get number one in Google? This is the question every internet marketer on the planet asks, but what does it really mean? For example, my blog which is about internet marketing and search engine optimization is currently on the first page of Google for the phrase 'how to get number one in Google', but does that get me traffic? Not really, the bulk of my traffic is people looking for 'fake URL' or 'unlock nokia 6230i', so…do I make money from that? Yes I do, but only a little.  Let me explain…

There are more web pages on the internet than there are people on the planet. The difference between people and web pages is that web pages are much easier to find than people. If you were looking for a 7 foot Scottish man with one leg who speaks Danish, Japanese and English, it would take some research to find such a man, but I bet there are one or two guys around who fit that description!

On the other hand, if you searched Google for something obscure like 'beekeeping and making honey in the orkney isles' then you would find just 37,000 results for that. Most internet marketers will tell you that keyphrases with anything less than 300,000 results are a doddle and are easy to rank for and, on the whole, they are right.  To prove the point, do a search for my phrase from above…"beekeeping and making honey in the orkney isles" with the quotation marks and I guarantee this article will be number one, not because it is about beekeeping or honey, but because the only time it has ever been mentioned on the internet is here in this article.

OK, so now I have explained how to get number one in Google, and that is the answer, but, what you need to do now is to work out what the question was. It goes something like "what is the phrase that people are likely to search for that nobody else has ever thought of?".

It's actually not as hard and as weirdly tangential as I am making it sound, I'm just trying to get your interest to make you more curious about the way I work and the way you should be thinking if you want to be on the first page of Google.

Anyway to combat this I am making this blog post and her some features of this post.

1. I am writing about the phrase I want to rank for, this just happens to include related keyphrases and keywords which are important
2. I have titled the blog post: "How to get number one in Google"
3. I have also tagged the post (see below) with the phrase too
4. I have added and image where the file name is how-to-get-number-one-in-google.jpg and given the alt text as the keyphrase too
5. I have also changed the title of my blog to "How to get number one in Google"
6. I have changed the meta description of my site to this: "How to get number one in Google is the main aim of web 2.0 strategist Rick Lomas. Rick looks into keyword research and ways to get tons of backlinks to your site, to get it ranking and make you money"
7. I have added the phrase to my meta keywords

So how should this improve matters? Well ths is what is known as "on page SEO" and it is the absolute least you should do to get your site ranking. The other part of the strategy is the off site linking strategy, but you'll have to ask me nicely if you want to tell you how to do that! (please comment below)

Anyway today is the 4th June 2009 so lets see how soon I can rank on the first page of Google for "how to get number one in Google".

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